Juan Esteban Orduz is the President of Colombian Coffee Federation, Inc., the subsidiary in North America of the National Federation of Coffee Growers of Colombia (FNC). The FNC represents 540,000 Colombian coffee growers domestically and internationally. He is also the Chairperson of the World Coffee Producers Forum which gathers coffee farmers from Africa, Asia, and Latin America. He has worked since 2017 to advance sustainability and prosperity agendas for coffee producers globally. He is currently one of the leading voices in the international coffee arena.
As Minister Plenipotentiary and Deputy Chief of the Colombian Embassy to the United States in Washington, D.C. (1998-2002), he was one of the foremost leaders in the design and implementation of Plan Colombia and the extension of trade preferences through the Andean Trade Preferences and Drug Eradication Act (ATPDEA).
Mr. Orduz co-founded in 2016 and chaired the World Coffee Producers Forum and American Friends of Fundación Cardioinfantil (USA, New York), one of the most successful U.S.-based entities raising funds for underprivileged children in Colombia. He serves on the boards of trustees at the Coffee Quality Institute (CQI), the Global Coffee Platform, the Rainforest Alliance, and the Universidad de los Andes Foundation. As an expert in U.S. – Latin America relations he also serves as co-vicechairman of the Advisory Board of the Woodrow Wilson International Center for Scholars, LatAm Program (Washington D.C.), and is a member of the bipartisan Colombia Task Force at the Atlantic Council (Washington D.C.).
Mr. Orduz earned a law degree (J.D.) from El Rosario University in Bogotá (1990), a post-graduate degree in Finance at Los Andes University in Bogotá (1996 – 1997) and was an invited fellow at Harvard University, Weatherhead Center for International Affairs (2002-2003).