Rocío Hervella

Rocío holds a Law degree from the University of Valladolid; an MBA from IE Business School; ADECA from Instituto San Telmo; a Senior Management Program (SMP) from IE; and she is a participant in the IESE Women on Boards Program.

She is the Founder and CEO of PRODUCTOS SOLUBLES, S.A. “PROSOL”, one of the five largest manufacturers of coffee capsules and instant coffee in Europe. Experts in the full coffee cycle since the company’s inception, every day 14 million people enjoy a cup of PROSOL coffee in over 30 countries across Europe, the Americas, Africa, and Australia.

Additionally:

  • Vice President of the Spanish Coffee Association www.asociacionespañoladelcafe.com
  • Member of the Executive Committee of the European Coffee Federation (EFC) www.ecf-coffee.org
  • Trustee of the CRE100DO Foundation –The Middle Market Foundation for Excellence www.cre100do.org
  • Member of the Advisory Board for Food & Beverage at IESE Business School Food & Beverage Sector | IESE Business School
  • Member of the Advisory Board of Caixa Bank www.caixabank.com
  • Proprietary Director on the Board of Directors of DEOLEOwww.deoleo.com
  • Trustee of the Santa María la Real Foundation Patronato – Fundación Santa María la Real
  • President of the Family Business Foundation of Castilla y León Inicio – Fundación Empresa Familiar

Former positions include:

  • President of EFCL (Castilla y León Family Business Association), 2020–2022 https://efcl.es
  • President of AE Café (Spanish Coffee Association), 2018–2021 https://asociacioncafe.com
  • Board Member of the Círculo de Empresarios (Business Roundtable), 2016–2021 https://circulodeempresarios.org
  • Vice President for Internationalization, R&D and Training at FIAB (Spanish Federation of Food and Drink Industries), 2011–2017

Recognitions:

  • 2015 “Entrepreneurial Woman Award” by El Norte de Castilla
  • 2018 “Caixa Bank Businesswoman of the Year”
  • 2018 IWEC Award for women entrepreneurs
  • 2018 Ranked #41 on MujeresyCía’s “Top 100 Women Leading Spain”
  • 2024 “Distinguished Alumni” of the University of Valladolid (UVa)
  • 2024 “Ambassador of the City of Valladolid”